Trailblazers in B2B Marketing Magazine

Pardot is known for pushing the envelope on creative ways to drive demand generation and marketing pipe. Enter the Trailblazers in B2B Marketing magazine! This thought-leadership piece featured articles on B2B marketing best practices, Pardot tips and tricks, and other engaging content. We highlighted the top 30 marketers to watch, spotlighting the most passionate Pardot trailblazers. We shipped a thank you gift and a copy of the magazine to each participant, which drove awareness and engagement on social media including LinkedIn and Twitter. The magazine was so successful it received a second printing and was widely distributed in all the Salesforce AMER hubs and at Salesforce events.

My Role: Creative lead, page design, art direction, vendor coordination